GDPR: The Best Thing to Happen to Marketers?

GDPR: The Best Thing to Happen to Marketers?

The General Data Protection Regulation (GDPR) has finally come into place, bringing with it a breath of fresh air into inboxes everywhere. Leading up to the 25th May we were swamped with emails, notifications, and text messages from companies we’d forgotten we’d...
Predictions for a Data-Driven Future

Predictions for a Data-Driven Future

The future of marketing is a topic that constantly attracts attention across the internet. How is it changing? How are consumer interests and expectations influencing that change? And how will the intersection of data (and data privacy), technology, and customer...
Things to do Now to Ensure GDPR Compliance

Things to do Now to Ensure GDPR Compliance

The General Data Protection Regulation (GDPR) is something that every marketer should be aware of by now. Designed to give consumers greater control and transparency over the personal data companies are collecting and storing about them. The deadline is May 25th and...
Is Your Company Ready for the GDPR?

Is Your Company Ready for the GDPR?

The European Union General Data Protection Regulation (GDPR) will begin enforcing the most stringent regulations to date on how EU citizens personal data is lawfully collected in May this year. This data protection law doesn’t only affect European businesses but all...
GDPR in 2018: Getting to Grips with Your Data

GDPR in 2018: Getting to Grips with Your Data

2018 is almost here and with it comes the GDPR in May. From then on brands won’t be able to do with data what they can’t explain to customers. No one knows how big a deal the General Data Protection Regulation (GDPR) will be when it comes into force in 2018, but one...